SUBJECT: Facebook Ads - Making them entertaining!

Hi [Name],

Congratulations on deciding to download: “How Facebook Advertising Benefits your Business”. Even if you’re not a Facebook user yourself, it’s definitely something every online entrepreneur needs to check out!

In the report, we talked about 4 specific advertising benefits unique to Facebook. But there’s one other important point I’d like to talk about today. 

And that’s making your ads entertaining.

This certainly doesn’t mean adding flashes, bangs and sparkles. You certainly don’t need screaming colors, or blinking borders. (And even if you could make it play “When the Saints go Marching in”, that probably wouldn’t go down well with someone who’s relieving stress or boredom on the job – under the boss’ eye – with a few snatched minutes of Facebook browsing!)

There’s a variety of ways to make your ads entertaining for your niche viewers… and not every way is appropriate, in every case.
But there’s one simple, sure-fire way to make sure you reach your “does it entertain?” target every time.  And that is asking yourself if it provokes the following viewer responses:

- “Hey, that looks interesting!”
- “What on earth is THAT about?”
- “Oh, I want that SO badly!”
- “That looks like fun..”
- “Tell me more…”

It all boils down to putting yourself in the viewer’s place (probably not hard to do, if you yourself are passionate about that niche!)
Tomorrow, I'll share a few more ideas about Facebook ads and your business.

Warmly,

NAME

P.S. If you don’t want to wait, and would like to learn more about the ins and outs of Facebook Advertising right now, check out:
[INSERT URL: Facebook Social Ads Exposed]